The Fall Three: Jou-Yie Chou, The Ace Hotel.


Over the past year or so, Jou-Yie Chou has become a friend and compatriot.
Many evenings have passed in the lobby of The Ace or the bar at The Breslin and more than a few times, with Jou-Yie. He’s partly reason why the Ace has become such a gravitational center in an otherwise nondescript part of town. Build it and they will come seems to have been the ethos and indeed, they have(present company included).
Jou-Yie’s recently returned from a coastal caravan with fellow road-trippers Jay Carroll and photographer Nate Bressler, having set up pop-up outposts in Palm Springs and LA. Currently, he’s on the move again but took some time to indulge my request for what’s got him stoked on Fall. This is Jou-Yie Chou’s Fall Three(and then some).

“Nothing beats fall. The smells, the scenery, the energy that’s back in the city, the practicality of fashion and beauty of sweater weather. It’s a season where I feel unapologetically American & Patriotic. You know it’s fall when the Barbour comes out for the first time. I’m looking forward to many firsts – cider in my Stanley thermos, rocking my red Stormy Cromer, Storm King upstate on the Hudson, raking leaves with the pops, the smell of maple and drunken crab apple fights.

Growing up in CT, the fall season always brought an anticipation of all things. To me this is the beginning of a new year, and a season full of traditions and good times always revolving around best friends new and old and amazing stick to your ribs chowder, braises and crock-pot concoctions before the inevitable first frost. I love an excuse to put on some more winter whale weight; imbibed or chewed.”





Well put pal. Thanks to Jou-Yie for taking part.

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7 Responses to The Fall Three: Jou-Yie Chou, The Ace Hotel.

  1. Anonymous says:

    Nice article. If possible, could you clue me in to th e make/model of the jacket? I've personally found it hard to find an M65 with chest pockets, as shown.Best,Harry.

  2. Adrian says:

    Harry, the jacket looks like a Barbour Beaufort.

  3. Anonymous says:

    Really, Harry? It clearly says Barbour in the picture, which also makes it not an M65… amazing how little effort people put into using their eyes on the internet, damn!

  4. Anonymous says:

    Settle down e-tough guy. I wanted to know which Barbour model it was specifically. And yes, my bad on calling it an M65. Score a virtual win for your cyber-ego..fucking clown.BTW, Thanks Adrian.Harry.

  5. John says:

    How funny- we met Jou-Yie last week at the Via Ad Agency in Portland Maine where we're doing alot of art installations. I wish I'd had a chance to talk to him more!

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